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BetSmart Kenya p = 1 ÷ odds

How this site is funded

At present the site earns no money at all. It carries no advertising, no affiliate links and no paid placements, and no gambling operator has any commercial relationship with it.

The current position

Possible incomeStatus on 2026-10-04
Affiliate commissions from operatorsNone. There are no affiliate or tracking links on the site.
Display advertisingNone. No ad network code is loaded.
Sponsored articles or paid mentionsNone, and none are accepted.
Payments from readersNone. Nothing is sold and there is no subscription.
Sale of reader dataNone. The site does not collect data it could sell; see the privacy page.

The running costs (a domain and hosting) are carried by the publisher, whose legal entity is not yet published.

Why there is no gambling advertising

Under section 87(1) of the Gambling Control Act, 2025, a person shall not promote the advertisement of a gambling activity without the approval of the Gambling Regulatory Authority. The Gambling Control (Advertising) Regulations, 2026 define an advertisement broadly, as any form of communication that promotes or is intended to promote participation in a gambling activity.

Regulation 14 of those Regulations makes publishing an unapproved gambling advertisement an offence. This site has no approval, so it publishes no promotion of any kind.

What that means for what you read

Since nobody pays for anything, there is no commercial reason for a page to favour one company, to make odds look kinder than they are, or to play down the cost of betting. The guides on odds, margin and budgets say plainly that the arithmetic runs against the player.

If this ever changes

If the site ever takes income from any source, this page will be rewritten first, with the source of the money named. Any commercial content connected with gambling would also need the regulator's approval under the rules above before it could appear.

The standards that would continue to apply are in the editorial policy.